Witting compares GFI Unlimited to streaming service subscriptions. »We're like a netflix with software,« he says in an interview with CRN, but restricts the fact that you can't serve with new products every week. However, the portfolio is to be constantly expanded so that customers of the subscription will always have access to new applications. The subscription currently includes the twelve products GFI OneGuard, GFI OneConnect, GFI LanGuard, GFI WebMonitor, GFI Archiver, GFI MailEssentials, GFI FaxMaker, GFI EndPointSecurity, GFI EventsManager and Kerio Connect, Kerio Control and Kerio Operator. In the next few weeks, the Exinda Network Orchestrator will be added, which can be used to optimize WAN bandwidth.
Like Kerio, Exinda was acquired by GFI last year. »We are just beginning to sell the products in Germany,« reports Witting. The manufacturer is currently setting up training courses for its partners, and the distributor Brainworks has a dedicated employee who supports them. Further acquisitions and thus further products for GFI Unlimited are to follow. »We're investing millions in developing a catalog of software products and making them available at a flat rate,« says GFI CEO Scott Brighton. And Witting also emphasizes that the war chest is well filled and one regularly looks at takeover candidates. In addition, however, in-house developments are also possible.
Witting sees the subscription model only as a first step into the MSP business. The next step is to make the products subscribable on a monthly basis and to equip them with a central, multi-client capable management system. »MSP capability is at the top of our partners' wish list worldwide,« he says.